Noticias de la Cámara
The British Chamber defines its new culture
22/02/2021
'To lead business relationships between Spain and the UK, while establishing trust and value for our members'. This is the new mission of the British Chamber of Commerce in Spain which was approved by its Governing Council at its last meeting.
The Governing Council wanted to redefine the corporate culture of the organisation. We want our partners to trust us and see us as innovative and enthusiastic so as to be 'The Leading Independent Voice for UK/Spain Trade & Investment'.
Our new objective is to build bridges between Spain and the UK so as to promote the growth of business opportunities, prosperity and friendship. Luis Pardo, President of the British Chamber, sees this overhaul of the organisation's culture as being in line with the times. 'We are always close to our members, especially in times of uncertainty. We are adapting to constant changes, modernising and transforming the British Chamber to continue to be a key driving force for bilateral relations between business, people and our countries, Spain and the UK'.
The work of defining the new culture of the British Chamber was led by María García, CEO and Founder of Smart Culture.